Understanding Consumer Expectations in a Care 2.0 World.
Results from 2007 Harris Interactive Survey on Consumer Expectations of Customer Service
In the past, companies dictated what products and service levels were available. Consumers had little choice but to accept what they were offered, complain to family and friends and respond with pleasant surprise when they did encounter great service. That was the ear of a 1.0 world.
Today, in the Care 2.0 world, great service is expected and viewed as an entitlement by consumers. Learn more about those expectations by viewing a webinar or downloading our white paper.
Understanding Consumer Expectations in a Care 2.0 World
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