Preventing fraud while improving CX
Nuance and Aite Group on‑demand webinar
Financial services customer engagement & fraud prevention: Balancing CX & operational efficiencies
Given the economic uncertainties of what to expect in 2021, financial institutions (FIs) are under extraordinary pressure to continue improving customer experience (CX) while simultaneously driving operational efficiencies. Customer engagement and fraud prevention is an opportunity for FIs to accomplish both.
Register for this first session to hear Trace Fooshee and Simon Marchand discuss how to prevent fraud while improving CX.
FI investments in digital customer experience have not been matched by investments in securing those channels. This is unwittingly creating vulnerabilities that are fueling the growth of financial crime. Join this conversation with Trace Fooshée, senior analyst in Aite Group’s Fraud & AML practice, to close the gap. Fooshée and Simon Marchand, Nuance chief fraud prevention officer, will discuss trends in digital attacks and the move of FIs from poorly performing, high‑friction fraud controls to more accurate, less invasive approaches that span digital and voice engagement channels while allowing more personalized customer interactions. Nuance will provide everyone that registers a complimentary copy of the Aite Group report “Market Trends in Digital Fraud Mitigation.”